BUSINESS & ECONOMICS / Sales & Selling

Current paper · Semantic Scholar

Tourism destinations in post-conflict and post-pandemic contexts face significant challenges in restoring visitor demand and rebuilding destination image. Promotion plays a critical role in remarketing destinations, particularly in regions with rich cultural and historical resources but weakened market confidence. This study examines the role of promotional strategies in remarketing tourism destination demand in the…

Reference · Wikidata

journal

Encyclopedia · Wikipedia

The Journal of Personal Selling & Sales Management is a peer-reviewed academic journal covering research on marketing. All submissions undergo double-blind peer review. The journal was established in 1980. Topics covered include sales force motivation, compensation, performance and evaluation, buyer-seller-relationships, team selling, account management, effectiveness of selling approaches, and technology in selling…

Book · DOAB

Dieses Open-Access-Buch bietet einen Überblick über die Grundlagen des Social Sellings und die Einordnung ins Vertriebs- und Marketingmanagement. Dazu werden Social Selling spezifische Ansätze wie Personal Branding, Employee Advocay, Content Marketing, Influencer Marketing sowie Social Listening vorgestellt. Im Fokus stehen weiterhin ein Überblick über Plattformen und Tools sowie die Diskussion von Risiken im Kontex…

Full text · Open Library

Image · DPLA

Consumer-education has greater significance today than at any previous time. Families, instead of supplying their own needs, are depending more and more on others. The spending of inadequate incomes is of great importance. With production out of the home the consumer does not have reliable information as a guide to buying. He needs basic information, help in judging values and ability to keep records as a guide for …