Humanities HUB › PERFORMING ARTS › Storytelling
BISAC PER019000
Current paper · Semantic Scholar
VISUAL STORYTELLING AND CONSUMER ENGAGEMENT: A STRATEGIC MARKETING PERSPECTIVE ON DIGITAL MEDIA AND BRAND COMMUNICATIONIn the rapidly evolving digital landscape, visual storytelling has emerged as a strategic tool for enhancing consumer engagement and brand communication. This study examines the impact of visual storytelling on consumer engagement and brand outcomes by proposing an integrated model linking storytelling, digital media characteristics, engagement, and brand performance. Using a quantitative approach, data were collect…
Reference · Wikidata
Market for African Performing ArtsEvent on the Ivorian creative scene, of contemporary creation in Africa with a programme dedicated to theatre, dance, humour, music and storytelling
Book · DOAB
Chapter 7 From Appropriation to Dialogic ExplorationIn recent years there has been a huge amount of both popular and academic interest in storytelling as something that is an essential part of not only literature and art but also our everyday lives as well as our dreams, fantasies, aspirations, historical self-understanding, and political actions. The question of the ethics of storytelling always, inevitably, lurks behind these discussions, though most frequently it …
Image · DPLA
Scope/Content: "An oral history with Alex Luu, born in 1966 in Saigon, Vietnam. He was eight years old during the Fall of Saigon and was among the first wave of refugees to leave the country. After some initial challenges, he and his family secured a sponsor and gradually managed to settle into American society in California. He attended school in the US since 4th grade and went on to attend UCLA. Alex is a critical…
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- storytelling11 Aug 2026
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