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TRAVEL / Special Interest / Business

Paper · Semantic Scholar

Beyond Green Labels: Assessing Awareness, Economic Impact, and Marketing Strategies in Sustainable Tourism with Special Reference to Karnataka

Abstract Sustainable tourism has emerged as a critical approach for balancing economic growth with environmental conservation and socio-cultural preservation. Despite increasing policy attention and certification initiatives, limited integrated research exists examining public awareness, economic outcomes, and marketing effectiveness within a unified framework, particularly in the context of Karnataka. This study a…

picked 14 Aug 2026

Reference · Wikidata

business

organization undertaking commercial, industrial, or professional activity

picked 13 Aug 2026
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